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Maruti Udyog Limited is India's largest automobile company. Its main factory is situated in
Gurgaon district,
Haryana. The company, a joint venture with of Government of India
with Suzuki of Japan, has been a success story like no other in the annals of the Indian automobile industry.
The first cars rolled out for sale on 14th December 1983, (the Company went into production in a record 13
months), marking the beginning of a revolution in the Indian automobile industry.
The Indian car market had
stagnated at a volume of 30,000 or 40,000 cars a year for the decade ending 1983. In 1993, this figure
reached a number of 1,96,820. Maruti's figures are a different story altogether. Maruti reached a total
production of one million vehicles in March 1994, becoming the first Indian company to cross this
milestone and crossed the two million mark in 1997.
For the year ended 1997-98, Maruti posted a turnover of US$ 2.1 billion and a Profit Before Tax of US$ 244
million. During the year, Maruti produced over 350,000 vehicles, out of which 26,000 were exported. Maruti has
made profits in every single year since inception, and has been paying dividends for ten years.
Through the years Maruti has provided world-class contemporary Japanese technology, suitably adapted to
Indian conditions and Indian car users. Maruti's market share figures show the response of customers:
In 1997-98, its market share of vehicles was over 70%. In addition to leading in the economy car
segment, Maruti is also the leader in the luxury car segment with a market share of 38%.
The success of the joint venture led Suzuki to increase its equity from 26% to 40% in 1987, and further
to 50% in 1992. As a result, Maruti changed from being a government company to a non-government company.
With the introduction of economic liberalization from July 1991, the government realized the high growth
potential of the passenger car market. It took note of the contribution of this segment in promoting
employment, technological up gradation of industry and contribution to government revenues. Policy
changes took place accordingly. Maruti's excellent performance in the post-liberalization milieu is
in keeping with the earlier trend set by it.
As a result, the transfer of technology from Suzuki has been a smooth process. By February 1990 itself,
a local content of above 90% was reached for the Maruti 800.
Maruti is producing the following models of cars: |
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| Car models |
Variant #1 |
Variant #2 |
Variant #3 |
Variant #4 |
| Maruti 800 |
AC Bharat III Metallic Rs 2,13,868 |
AC Bharat III Non-metallic Rs 2,11,392 |
Std Bharat III Metallic Rs 1,92,556 |
Std Bharat III Non-metallic Rs 1,90,079 |
| Maruti Alto |
LXi Bharat III Metallic Rs 2,85,307 |
LXi Bharat III Non-metallic Rs 2,81,920 |
Std Bharat III Metallic Rs 2,33,262 |
Std Bharat III Non-metallic Rs 2,29,876 |
| Maruti Baleno |
VXi Bharat III Metallic Rs 6,55,791 |
VXi Bharat III Non-metallic Rs 6,55,791 |
LXi Bharat III Metallic Rs 5,73,578 |
LXi Bharat III Non-metallic Rs 5,73,578 |
| Maruti Esteem |
VXi Bharat III Metallic Rs 5,08,948 |
VXi Bharat III Non-metallic Rs 5,08,948 |
LXi Bharat III Rs 4,73,737 |
LX Bharat III Rs 4,73,737 |
| Maruti Grand Vitara |
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| Maruti Gypsy |
Soft top non-metallic Rs 4,85,249 |
Hard Top Metallic Rs 5,07,796 |
Hard Top Non-metallic Rs 5,04,907 |
Soft top Bharat III Metallic Rs 4,88,138 |
| Maruti Omni |
LPG metallic Rs 2,43,858 |
8 Seater metallic Rs 2,22,221 |
Cargo metallic Rs 2,14,677 |
Cargo LPG metallic Rs 1,94,115 |
| Maruti Suzuki Swift |
ZXi Swift Rs 5,02,684 |
VXi (ABS) Swift Rs 4,44,395 |
VXi Swift Rs 4,24,972 |
LXi Swift Rs 3,98,985 |
| Maruti Versa |
DX2 Bharat III Metallic Rs 4,72,844 |
DX Bharat III Metallic Rs 4,34,732 |
DX Bharat III Non-metallic Rs 4,31,102 |
Std Bharat III Non-metallic Rs 3,57,887 |
| Maruti Wagon R |
AX Bharat III Metallic Rs 4,47,256 |
VXi Bharat III Metallic Rs 3,75,600 |
LXi Bharat III Metallic Rs 3,68,895 |
LX Bharat III Non-metallic Rs 3,23,208 |
| Maruti Zen |
VXi Bharat III Metallic Rs 3,80,020 |
LXi Bharat III Metallic Rs 3,56,531 |
LXi Bharat III Non-metallic Rs 3,53,132 |
LX Bharat III Metallic Rs 3,31,480 |
All prices are approximate (please check with your dealer) ex Gurgaon as
on 7th March, 2006 |
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